December 12, 2013
Dear Reader,
As his private speech became more under control of
his knowledge about behaviorism, this writer first began to write and then to
say things differently. The change in his private speech had occurred due to
his study of behaviorism, due to what should be considered public speech.
However, the change in this writer’s public speech proved to be a complicated
matter. After he had read many works of behaviorists, he felt an enormous urge to talk
with them. As he attempted to contact them, it became clear, however, that none of them
was willing to talk with him. Although he had a couple of brief phone conversations
with some of them, these interactions were a great disappointment to him,
because spoken communication was not seen by them as something that we
needed to engage in, in order to find out the contingencies of
reinforcement that made it possible.
Almost all the people he interacted with said the
same boring thing: write about it! Although this writer had attempted to write
to them, he had always remained reluctant about his own writings, because he wanted to talk with them. To him, spoken words were infinitely more
important than written words, but to them, written words, or rather, the publication
of papers in peer-reviewed journals, was the only thing that really mattered. Because of this
difference in focus, this writer went on with what was reinforcing to him and
lost all interest in trying to reach these behaviorists. He had never really been interested
in writing papers and he reasoned that he would only accept a Ph.D. from an
institution that would arrange an examination committee that was willing
to engage in a dialogue, so that they
could talk together about his thesis of Sound Verbal Behavior (SVB) and thus could explore and verify his findings.
To this very day this writer’s thesis remained
unchanged. He believes that SVB, which extends
the work of Skinner on operant conditioning, must be investigated while
we talk, because it cannot be
investigated by reading someone's writing. Those who know operant
conditioning - the way in which behavior operates on the environment - must be able
to accept the obvious fact that contingencies of reinforcement pertaining to
spoken language are not the same as those pertaining to written language. This
should be enough reason for behaviorists to be willing to talk with one
another, but it is not. It is evident to this writer, that,
unlike Skinner, the spoken verbal behavior of most behaviorists is not under control of behaviorism.
Behaviorists can often be heard lamenting among themselves about why radical behaviorism isn’t catching on more rapidly in academia. Although it is our biggest unresolved issue, spoken communication is, of course also behaviorism’s
elephant in the room. Their refusal to talk with each other has caused them to
write repetitive, tedious papers, which hardly anyone wants to read. A comparable process seems to have occurred in the deaf and hard-of-hearing
community, in which individuals fight within their own group for recognition of
their own uniqueness, while outwardly, politically, they want “hearies” to have
more understanding about them and get more recognition for the fact that they
are different as a group. Like those in the deaf culture, behaviorists, due to
their history of reinforcement, have difficulty acknowledging that their degree
of deafness determines their preference of communicating. That we can remove
ourselves from human interaction, by replacing our spoken with written language,
has had many devastating consequences, only one of which is ignorance about and misrepresentation
of behaviorism.
Sound Verbal Behavior (SVB) brings life to
behaviorism, because it makes us talk about what has been written. Skinner’s
empirical work and the work of many other behaviorists will only find its way
to a broader public when it is talked about. Naturally, such talking is teaching. The link between talking
and teaching is of paramount importance. Since talking requires very different
skills than writing, these skills will often develop at odds with each other. This
writer, who earlier in his career was involved in acting, singing and poetry, knows
for a fact that his talking had developed at the expense of his writing.
However,
there is nothing unique about lopsidedness. For many academics the opposite seemed to have
occurred. Their ability to write scholarly papers became more important to them
than their ability to speak.It must be emphasized that the competition
and struggle for recognition in academia causes Noxious Verbal Behavior (NVB).
To get a teaching position at a university, one must have published. On the other hand, it is nowhere a requirement that one must have
spoken. It would make sense to have such a
requirement, but only if we knew what that means. We all know what it means to
publish a paper. We can look it up in our data base, we can find the paper and read it. As of yet, however, we do not know what it means to actually communicate. Our opinions about what that is lacks objectivity. It therefore appears
to most scientists that our talking is mainly a subjective affair.
By becoming aware of the great difference between
SVB and NVB, we become objective about our subjective communication
experiences. Behaviorists should be capable of admitting that we are, when we
speak, each other’s environment. Their inability to acknowledge this during their
conversations with others should fail them as radical behaviorists and brand
them as mentalists. We are to some
extent influenced by others and we are to some extent also influencing others. As verbal behavior, as Skinner has said, is behavior that is reinforced by others,
there is no difference between SVB and NVB in that both are equally reinforced
by others. What is reinforced only
becomes clear if we analyze our behavioral repertoires. The spoken behavior to be
modified requires a functional analysis. Enough has been written about how verbal behavior is reinforced by our environments. Once
we speak about this matter, we will be stimulated to take note of the kind
of behavior that is enhancing and enriching to us versus the behavior that is
coerced and forced upon us. Only while we speak will we be able to acknowledge that
SVB and NVB are universal response classes, which are mutually exclusive.
SVB is the kind of communication which is recognized as reinforcing. NVB is also interpreted as
reinforcing, but once the distinction between SVB and NVB has been made, it will
be no longer viewed that way. It is this lack of comparison, which made us
accept our NVB as normal, but once we can compare it to SVB, we recognize how deeply problematic NVB is. It makes biological sense that SVB is reinforcing
for everyone, but that NVB is not. In SVB there is no activation of fight,
flight or freeze response. In SVB there is no aversive stimulation. This means
that in SVB we experience peacefulness, playfulness, relaxation and
rejuvenation. The arousal of our nervous system in NVB is
different because we are agitated, fearful, angered, aroused and anxious. We
produce and use language differently under both these conditions.
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